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The Long Tail of Media Grows
When I wrote Now Is Gone, Long Tail theory was prevalent throughout social media conversations. Applied, WIRED Executive Editor Chris Anderson’s economic theory did a great job of visualizing the...
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Thoughts from Conversation with Klout CEO Joe Fernandez
Ace Blogger Seth Godin doesn’t participate on Twitter, but has a Klout score of 70 in large part due to retweets and mentions. This phenomena typifies what Klout calls the Warren Buffet problem....
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Strategy Lessons: The Fire Book
A Book of Five Rings, written by Miyamoto Musashi in 1645, is one of the world’s classic sources of strategy. Its influence extends beyond military schools to the entire Japanese business culture, and...
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Need Mobile Intel? Read The Third Screen
Some books capture the spirit of a marketing zeitgeist just as it begins to happen in full force. Seth Godin‘s Permission Marketing and Charlene Li & Josh Bernoff‘s Groundswell were two such books....
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What the Circles Illustrate About Influence
The following is a Google+ post. It is based on early observations about the network and larger social media trends. Consider it an open cognitive discussion and learning about the network. Please fee...
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Done with Traditional Publishing
Image by Hash Milhan Brian Driggs asked me to discuss self-publishing after reading my sordid Fifth Estate story. While I don’t want to dismiss traditional publishing altogether, I can only speak for...
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The Devolving Civility Situation
This post was almost titled “Eating Kawasaki,” but the issue extends beyond Twitter behavior and influencers. The general state of online conversation continues to devolve into a snarky, nasty tar...
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The Content Quality Problem Here and There
Image by kopper. More brands and people continue filling the channels with their blogs, infographics, white paper, etc. As a result, we’re experiencing a deluge of content, most of it suffering from...
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Differentiation Requires Show, Not Tell
Image by Eric Lim The Internet and in particular social media have empowered thousands, perhaps millions, to start their own businesses. One outcome of the social media movement is how easily people...
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Grace and Grinches
This time of year seems to bring out both the best and the worst in people. I almost succumbed to the latter this week after reading enough nastiness and social media BS to feel inspired to write a...
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People Need Content
My friend Mark Schaefer wrote a compelling post last week about Content Shock. The ensuing conversation revolved around whether or not the content marketing movement will collapse. The most important...
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Thoughts from Conversation with Klout CEO Joe Fernandez
Ace Blogger Seth Godin doesn’t participate on Twitter, but has a Klout score of 70 in large part due to retweets and mentions. This phenomena typifies what Klout calls the Warren Buffet problem....
View ArticleClik here to view.
Strategy Lessons: The Fire Book
A Book of Five Rings, written by Miyamoto Musashi in 1645, is one of the world’s classic sources of strategy. Its influence extends beyond military schools to the entire Japanese business culture, and...
View ArticleClik here to view.
Need Mobile Intel? Read The Third Screen
Some books capture the spirit of a marketing zeitgeist just as it begins to happen in full force. Seth Godin‘s Permission Marketing and Charlene Li & Josh Bernoff‘s Groundswell were two such books....
View ArticleClik here to view.
What the Circles Illustrate About Influence
The following is a Google+ post. It is based on early observations about the network and larger social media trends. Consider it an open cognitive discussion and learning about the network. Please fee...
View ArticleClik here to view.
Done with Traditional Publishing
Image by Hash Milhan Brian Driggs asked me to discuss self-publishing after reading my sordid Fifth Estate story. While I don’t want to dismiss traditional publishing altogether, I can only speak for...
View ArticleClik here to view.
The Devolving Civility Situation
This post was almost titled “Eating Kawasaki,” but the issue extends beyond Twitter behavior and influencers. The general state of online conversation continues to devolve into a snarky, nasty tar...
View ArticleClik here to view.
The Content Quality Problem Here and There
Image by kopper. More brands and people continue filling the channels with their blogs, infographics, white paper, etc. As a result, we’re experiencing a deluge of content, most of it suffering from...
View ArticleClik here to view.
Differentiation Requires Show, Not Tell
Image by Eric Lim The Internet and in particular social media have empowered thousands, perhaps millions, to start their own businesses. One outcome of the social media movement is how easily people...
View ArticleClik here to view.
Grace and Grinches
This time of year seems to bring out both the best and the worst in people. I almost succumbed to the latter this week after reading enough nastiness and social media BS to feel inspired to write a...
View Article
